PRIVACY POLICY

Last Updated: January 26, 2026

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1. Introduction

Welcome to LuxMax ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and services.

2. Information We Collect

2.1 Information You Provide

• Account Information: Email address, username, password (encrypted), and profile details
• Profile Data: Avatar, display name, fitness goals, and preferences
• Workout Data: Exercise logs, challenge progress, achievements, and performance metrics
• Communication Data: Messages with our AI assistant (Chad), support inquiries, and feedback

2.2 Automatically Collected Information

• Device Information: Device type, operating system, unique device identifiers
• Usage Data: App features used, session duration, interaction patterns
• Performance Data: Crash reports, error logs, and diagnostic information
• Location Data: Approximate location (if you grant permission) for leaderboard features

2.3 Health and Fitness Data

• Step count (via pedometer)
• Workout duration and intensity
• Challenge completion rates
• Streak and consistency metrics

3. How We Use Your Information

We use your information to:

• Provide Services: Enable core app functionality, track progress, and deliver personalized experiences
• Improve Experience: Analyze usage patterns to enhance features and user interface
• Personalization: Customize challenges, recommendations, and AI assistant responses
• Communication: Send notifications about achievements, challenges, and important updates
• Leaderboards: Display rankings and competitive features (with your consent)
• Security: Detect and prevent fraud, abuse, and security incidents
• Analytics: Understand app performance and user engagement
• Legal Compliance: Meet legal obligations and enforce our terms

4. Data Sharing and Disclosure

4.1 We DO NOT Sell Your Data

We will never sell, rent, or trade your personal information to third parties for marketing purposes.

4.2 Service Providers

We share data with trusted service providers who help us operate our app:

• Supabase: Database and authentication services
• Google Gemini: AI-powered chat assistant functionality
• Cloud Storage: Secure storage for avatars and media
• Analytics Services: App performance and usage analytics

All service providers are contractually obligated to protect your data and use it only for specified purposes.

4.3 Public Information

The following information may be visible to other users:

• Username and avatar
• Leaderboard rankings and scores
• Public achievements (if you choose to share)

4.4 Legal Requirements

We may disclose your information if required by law, court order, or to:

• Comply with legal processes
• Protect our rights and property
• Prevent fraud or security threats
• Protect user safety

5. Data Security

We implement industry-standard security measures to protect your data:

• Encryption: Data is encrypted in transit (TLS/SSL) and at rest
• Authentication: Secure password hashing and token-based authentication
• Access Controls: Strict access limitations and role-based permissions
• Regular Audits: Security assessments and vulnerability testing
• Monitoring: Continuous monitoring for suspicious activity

6. Your Rights and Choices

6.1 Access and Control

You have the right to:

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your account and data
• Export: Download your data in a portable format
• Opt-Out: Disable notifications and marketing communications

6.2 Privacy Settings

You can control your privacy through app settings:

• Leaderboard visibility (public/private)
• Profile information sharing
• Notification preferences
• Data collection options

6.3 Account Deletion

To delete your account:

1. Go to Settings → Account → Delete Account
2. Confirm your decision
3. Your data will be permanently deleted within 30 days

7. Data Retention

We retain your data for as long as:

• Your account is active
• Needed to provide services
• Required by law or for legitimate business purposes

After account deletion, we may retain anonymized data for analytics and some data for legal compliance (typically 90 days).

8. Children's Privacy

LuxMax is not intended for users under 13 years of age. We do not knowingly collect personal information from children under 13. If we discover that we have collected data from a child under 13, we will delete it immediately.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws.

10. Third-Party Links

Our app may contain links to third-party websites or services. We are not responsible for their privacy practices. We encourage you to review their privacy policies before providing any information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes through:

• In-app notifications
• Email (if you've provided one)
• Updated "Last Updated" date at the top of this policy

Continued use of the app after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your data, please contact us:

• Email: privacy@luxmax.app
• Support: In-app support chat
• Response Time: We aim to respond within 48 hours

13. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), we process your data based on:

• Consent: You have given clear consent for specific purposes
• Contract: Processing is necessary to provide our services
• Legal Obligation: We must comply with legal requirements
• Legitimate Interests: Processing is necessary for our legitimate business interests

14. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to opt-out of the sale of personal information
• Right to deletion of personal information
• Right to non-discrimination for exercising CCPA rights